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interview with alice pettey

Interview with Alice Pettey

Allow me to introduce Alice Pettey, a highly accomplished professional in branding and graphic design. With a Master of Fine Arts and a Certification as a Brand Strategist, Alice brings a unique and creative perspective to her work. As the owner of Neurotic Dog...

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How Do You Give Instructions for a PB&J?

The Frustration Have you ever given instructions to an employee and found them looking at you like you’ve just asked them to do the impossible? Or, come back in an hour only to find them still blankly staring at the task you assigned?  Maybe it's not them... maybe...

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Founder’s Day Discount

For anyone considering the Brand My Chiro Practice program, NOW is the time to act. In celebration of our founder's birthday, we are giving you a significant discount on the Brand My Chiro Practice program. You'll get 3-months of one-on-one coaching, a customized...

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My Font Journey – part 1

I love typefaces. The angles, curves, serifs, script, san-serif, and kerning, leading, it amazes me how it all comes together. A minimum recommended 186-characters is needed to create a single typeface. These glyphs combine into a cohesive piece of art that is...

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PowerPoint Woes 2

Looking to reduce the use of non-brand colors? Tired of Inconsistent Presentation design? Frustrated by Wrong or Distorted Logo Usage? It's time to develop your own custom PowerPoint presentation theme.In our last post, you learned how to access the various layouts...

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PowerPoint Woes

12-page walk-through that will show you how to access the preexisting layouts in your PowerPoint presentation. How to import slides in a way that will allow you to either keep or replace their original formatting. How to bring in the theme from another slide deck or even to create your own.

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Branding & Brand Management

Branding is essential to a business, whether it’s an online or offline enterprise. Your brand image is the impression the general public has of your enterprise, and its management is a vital activity. The purpose of branding is to connect your clients with your organization. Branding is crucial to your business because it connects your customers/clients to you through awareness and a sense of community.

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Certified Brand Strategist

Yesterday, Alice Pettey finished up five days of training with Level C Masterclass 2 to obtain Certified Brand Strategist's designation. What this means for you. Ms. Pettey has gone through the renowned Mary Neumeier's extensive training and proven time-tested...

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Recent Reads: Scramble by Marty Neumeier

I just finished reading Scramble by Marty Neumeier. He's crafted an excellent novel that explains the process of Agile Strategy clearly and enjoyably. The story takes you through the process of 5 Processes of Design Thinking and the 5 Questions of Strategy and how to...

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